HNC Healthy Nutrition Company

The expert in fitness food and healthy snacks

Our brands

Maximum performance, the highest quality and natural enjoyment – that’s what our internationally popular brands MaxiNutrition, Urban Crush and MaxiMuscle stand for.


Real fitness food for maximum performance and healthy living

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Urban Crush

Delicious smoothies and natural bars – 100% all real!

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Effective supplements, ideal for muscle building and body shaping

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Do you have any questions about the HNC Healthy Nutrition Company or about our brands and products?

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About us

We love fitness food – and we give our best for it. Our goal is to create high-quality, truly useful products for an active and healthy lifestyle.

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